HTML Email Training For Newsletters

Our HTML training courses will quickly introduce you to the key elements of this widely used language. HTML stands for Hyper Text Markup Language and is the authoring language used in the creation of documents for the World Wide Web. HTML was initially created for use as a universal common document language for the World Wide Web. It indicates the type of information rather than the exact way it is to be presented. The actual presentation is left to the software that converts the contents to a suitable format for viewing.

Led by highly experienced HTML trainers with many years of experience our hands-on courses mean that you will leave with practical HTML experience as well as useful tips and tricks.

We offer training at our centres in GuildfordLondonManchester and also at our client’s sites. Many client’s find it more convenient to ask us to come to their site to provide training.

HTML Email Training For Newsletters

This 2 day HTML email training course will teach you everything you need to know about creating email newsletters. The class will also cover the best practices for writing email content. We’ll cover optimum writing styles, length of articles and how best to track and measure results of newsletters. We’ll talk about writing and testing subject lines and how to get people coming back for more every week.

 

On completing this training course you will have all the technical skills necessary to ensure that your HTML newsletters are viewed consistently by all your clients.

The ‘bigger picture’ with webmail, email and mobile clients Examples of responsive HTML emails and e-shots Building a user friendly HTML email Distribution of HTML emails Planning how all 3 email client types will be viewed as a storyboard for all media breakpoints What size should they be?

  • Do I need a range of sizes?
  • Should my emails be fluid?
  • Dreamweaver Overview
  • Introducing Dreamweaver
  • Learning the interface
  • Dreamweaver workflow
  • HTML Code
  • Understanding HTML code
  • Viewing examples of HTML code
  • Specific HTML email requirements
  • Basic HTML exercises
  • CSS Code
  • Understanding CSS code
  • Viewing examples of CSS code
  • Mobile specific CSS
  • Media queries
  • Basic CSS exercises
  • Getting Started

Understanding your readers The design process – effective responsive layout HTML email best practices Create a new basic HTML page Add and format text content Insert graphics and images Page Layout with Tables Designing a page layout with tables Creating table structures Inline styling Formatting text, images and data in tables Understanding links Creating links Creating email links Responsive Emails and Use of Media Queries What is a media query?

  • What does it do and how does it behave?
  • Do I need media queries?
  • How can I implement them to render correctly?
  • Are there any generic fixes for older mail clients
  • What happens if I need to make a specific width?
  • How do I code a table for collapse?
  • How to write CSS to control page layout
  • Testing your HTML email on desktop and mobile screens Distribution and Delivery Creating a mailing list Managing subscribers Scheduling and when to send